Designing for Print

Höfundur Charles Conover

Útgefandi Wiley Professional Development (P&T)

Snið Page Fidelity

Print ISBN 9780470905975

Útgáfa 6

Útgáfuár 2012

6.090 kr.

Description

Efnisyfirlit

  • Designing for print
  • Contents
  • Preface
  • Chapter One: Planning Your Design
  • Layout Variations: Standard and Custom Formats
  • CD Booklets
  • Brochures
  • Custom Formats
  • Building Mechanicals
  • Developing a Working Grid
  • Margins and Gutters
  • Grid Variations
  • Placing Elements within the Grid
  • Single Pages
  • Facing Pages and Spreads
  • Getting Ideas and Gathering Imagery
  • Sketching Out a Game Plan: Thumbnailing
  • Exhaust the Possibilities: Creating Design Variations
  • Cutting to the Chase: Designing with Die Cuts
  • Chapter Two: Designing with Type
  • Type Fundamentals
  • Understanding Tracking and Kerning
  • Kerning Display Type
  • Tracking Body Copy
  • Distorting Type and Scaling in Proportion
  • Getting Type to Fit without Distorting It
  • Widows, Orphans, Ladders, and Rivers
  • Treating Type with Consistency
  • Many Faces, Many Moods
  • Classic Typefaces
  • Selecting Effective Typefaces
  • Choosing Typefaces: Form and Function
  • Working with Text Boxes and Columns
  • Separate Text Columns
  • Multiple-Column Text Boxes
  • Small Caps and All Caps
  • Setting Small Caps in InDesign
  • Type and Drop Shadows
  • Hard-Edged Drop Shadows
  • Soft Drop Shadows
  • Creating Baseline Grids
  • Setting Baseline Grids
  • Baseline Grids and Text Boxes
  • Understanding Baseline Grids
  • Letting the Baseline Grid Serve as a Guide
  • Using Baseline Grids to Cross-Align
  • Type Readability
  • Serif and Sans Serif Typefaces
  • Upper- and Lowercase Settings
  • Character Recognition
  • Knockout Type
  • Case Settings and Readability
  • Type Form Follows Function
  • Reverse Type and Image
  • Readability and Column Width
  • Readability: Complex Text Wraps
  • Mastering Text Wraps
  • Taking Control: Manually Editing Text Wraps
  • Creating Depth with Silhouetted Images
  • Setting and Styling Captions
  • Show Hidden Characters
  • Styling Paragraphs
  • Applying and Styling Drop Caps
  • Basic Drop Cap Settings in InDesign
  • Controlling Indents and Insets
  • Understanding and Setting Tabs
  • Designing and Styling Text Tables
  • Styling Tables with Tint Bands
  • Using Tint Bands as Rules
  • Refining the Chart Design
  • Simple Tables in InDesign
  • Creating Stylesheets
  • Chapter Three: Designing with Photographs
  • Image Types: One Color, Two Color
  • Color Models
  • The Four-Color Process
  • CMYK Process Color
  • TruMatch Color System
  • The Pantone System
  • Swatch Books
  • Maintaining Image Integrity
  • Image Distortion: Scaling
  • Image Distortion: Flipping Photos
  • What’s Wrong with this Picture?
  • Formatting Images for Print
  • Understanding Linked Images
  • Manipulating Images and Picture Boxes
  • Rotation Settings
  • Customizing Corner Styles
  • Image Types: Monotones, Duotones
  • Creating a Basic Duotone
  • Monotones and Tritones
  • Duotones and Sepia Tone Effects
  • Type, Image, and Readability
  • Type and Image: Composing Page Layouts
  • Vertical and Horizontal Compositions
  • Type and Image: Page Composition
  • Perfect Imbalance: Asymmetrical Design
  • Using Holding Rules
  • Focusing In: Cropping Techniques
  • Picture Box Shapes
  • Standard Frame Types
  • Customizing Picture Frames
  • Editing Picture Box Shapes
  • Resizing Frames
  • Reshaping Frames
  • Complex Shapes and Bézier Curves
  • Custom Shapes: Using Pathfinder
  • Pathfinder Options
  • The Big Picture
  • Complex Shapes: Advanced Techniques
  • Tabbed Windows
  • Slicing Images
  • Image Grids: Step and Repeat
  • Compound Shapes
  • Complex Shapes: Align and Distribute
  • Label Design
  • Placing Images into Text
  • Using Create Outlines
  • Selecting Appropriate Typefaces
  • Cutting Type Outlines into an Image
  • An Image for Every Letter
  • Organizing Annotated Photo Layouts
  • Styling Pointers and Annotations
  • Creating Customized Annotations
  • Creating Legends for Photographs
  • Using Legends with Maps
  • Placing Legends in Photos
  • Chapter Four: Advanced Typography
  • Using the Character and Paragraph Palettes
  • Vertical Type: Cheap Motels and Drive-ins
  • Curves Ahead: Create Outlines
  • Outlines: The Pros and Cons
  • Controlling Type Outlines
  • The Pen and Selection Tools
  • Keepin’ It Real: Staying True to the Original Typeface
  • Creating Custom Ligatures
  • Applying Effects: The Good, Bad, and the Ugly
  • Shattering Type
  • Offset Path: Inlines, Outlines, and Shadows
  • Creating Stylized Drop Shadows
  • Knockout Shadows
  • Linear Drop Shadows
  • Soft Drop Shadows Using Blends and Filters
  • Reflective Shadows
  • Creating the Illusion of Transparency
  • Separating Stroke and Fills
  • 3D Type: Beveling Type Outlines
  • Complex Beveling
  • Extrude & Bevel Effects
  • Extruding and Creating Perspective
  • Manually Extruding Type
  • 3D Effects: Extrude
  • Metallic Type and Gradients
  • Type on a Path: Curves, Spirals, and Circles
  • Receding Type into the Distance
  • The Free Distort Effect
  • 3D Effects
  • Inlaid Text: Cropping Objects into Type
  • Inlaying Straight Lines into Text
  • Inlaying Wavy Lines into Text
  • Creating Concentric Shapes
  • Inlaying Concentric Patterns
  • Filling Shapes with Body Copy
  • Using Photoshop Paths
  • Filling Custom Shapes
  • Bubbles and Balls: Warp Effects
  • Creating Logotypes: 3D Effects
  • Distressed Type and Alternative Techniques
  • Using Hand-Drawn Type
  • Using 3D Objects as Letterforms
  • Using Photocopiers to Distress Type
  • Old School: Rubber Stamps, Stencils, and Typewriters
  • Using Envelopes to Warp Type
  • Masking Images into Type
  • Chapter Five: Preparing Your Images
  • Destination Please? Formatting Images
  • Sizing, Scaling, and Setting Resolution
  • Scanning and Scaling Images
  • Scaling Images for InDesign Documents
  • Increasing Resolution
  • Image Prep: Cropping Images
  • Spot Remover: The Clone Stamp Tool
  • Getting Results: Basic Scanning Techniques
  • Focusing In: Sharpening Images
  • True Colors: Color-Correcting Images
  • Adjusting Levels and Curves
  • Color-Correction 101: A Primer
  • Dodge and Burn: Tonal Correction
  • Scanning Large-Scale Artwork
  • Ghosting Images
  • Image Opacity and Type Readability
  • Tombstones: Opacity and Selections
  • Silhouetted Images: Clipping Paths
  • Silhouetting Images: The Quick Selection Tool
  • Soft Edges: Feathering Images
  • Creating Natural Shadows
  • The Cutting Edge: Torn Paper Effects
  • 3D Objects and Textures
  • Scanning and Designing with 3D Objects
  • Creating Custom Surface Textures
  • Smart Objects and Silhouetted Images
  • Compositing with Smart Objects
  • Fade Away: Creating Vignetted Images
  • Manipulating Imagery Using Filters
  • The Blur Filters
  • The Color Halftone Filter
  • Posterizing Images
  • Adding Noise to Images
  • Chapter Six: Illustrating Effectively
  • Simple Illustration Approaches
  • Visual References: Tracing and Live Paint
  • To Trace or Autotrace
  • Applying Live Paint to Raster Images
  • Combining Primary Shapes
  • Using Shapes to Unite and Subtract
  • Creating Individual Shapes Using Divide
  • Complex Shapes
  • Mirror, Mirror: Building Symmetrical Shapes
  • From Line to Shape: Outline Stroke
  • Refining and Styling Line Quality
  • Stylizing Lines and Digitizing Tablets
  • Between the Lines: The Live Paint Tools
  • Styling Illustrations: Linear Techniques
  • Creating Linear Patterns
  • Keeping Perspective: Cylindrical Shapes
  • Basic Transformations
  • Building on the Process
  • Styling with Blends and Gradients
  • Fluted Shapes
  • Building Interlaced Shapes
  • Coiled Objects: Chain Links and Slinkys
  • Building Chain Links
  • Building Coiled Shapes
  • Slinkys and Other Variables
  • Nuts and Bolts: Building and Styling Technical Shapes
  • Building the Basic Shapes
  • Styling Objects: Smooth Blends
  • Styling Objects: Linear Blends
  • The Revolve Effect
  • Vanishing Points and Two-Point Perspective
  • Creating Mechanical Gears
  • Creating Two-Point Perspective
  • Using 3D Effects
  • Using Blends to Build Shapes and Create Volume
  • Creating Banners and Ribbons
  • Corner Banners
  • The Final Touch: Backgrounds and Shadows
  • Creating Drop Shadows
  • Skewing Shadows
  • Styling Drop Shadows
  • Merging Shadows and Surface
  • Using Opacity
  • Using Custom Brushes
  • Brush Basics
  • Type as Brush
  • Creating Custom Art Brushes
  • Building Pattern Brushes
  • Warp Effects and Custom Brushes
  • Building a Custom Art Brush
  • Applying a Custom Art Brush
  • Designing Charts and Graphs
  • Creating Custom Columns
  • Creating Variations and Using Artboards
  • Gradient Mesh: Smooth Surfaces
  • Chapter Seven: Putting It All Together
  • Prepping Images
  • Why Doesn’t the Print Match the Screen?
  • Mechanicals
  • Building Prototypes
  • Creating Acrobat PDF Files
  • Preparing Files for Final Output
  • Optimizing Images and Updating Links
  • Preflighting the InDesign Document
  • Color Proofing
  • Collecting for Output: InDesign Packages
  • Compressing Files
  • Fifth Colors
  • Paper Stocks
  • PDF Formats
  • Decimal Conversion Chart
  • Design Resources
  • Bibliography
  • Photography and Illustration Credits
  • Index

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