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• Why Conduct Business Research?
• Research Methods
• Where to do Research
• Keyword Research
• Ensuring Valid & Reliable Information
• Giving Credit for Information
• Tips for Internet Use
• Useful Business Sites
• Research Information on Future Trends
• Surveys & Focus Groups
• Survey Methods
• Surveys on the Internet
• Focus Groups
• Some Definitions & Language of Research
• Sample Focus Group Moderator Guide
• Sample Focus Group Moderator Guide (continued)
• Gathering Information