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• Title Page
• Copyright
• Dedication
• Contents
• Acknowledgments
• A Letter to Students and Instructors
• Acronyms
• Part I: Introduction to Sport Management
• 1. Managing Sport
• Defining Sport and Sport Management
• Nature and Scope of the Sport Industry
• Unique Aspects of Sport Management
• Sport Management Competencies
• Future Challenges and Opportunities
• 2. Developing a Professional Perspective
• Professional Preparation
• Professional Attitude
• Career Planning and Management
• Career Readiness for Occupational Success
• 3. Management Concepts and Practice in Sport Organizations
• Organization Defined
• Types of Sport Organizations
• Organizational Environment
• Organizational Effectiveness
• Organizational Strategy
• Organizational Culture
• Organizational Structure and Design
• Organizational Change and Innovation
• Critical Thinking in Sport Organizations
• Ethics in Sport Organizations
• 4. Managing and Leading in Sport Organizations
• Theoretical Approaches to Management
• Management Functions
• Classifications of Managers
• Managerial Skills
• Leadership
• Decision Making, Authority, and Power
• Leadership Prototypicality
• Critical Thinking in Sport Managing and Leading
• Ethics in the Leadership of Sport Organizations
• 5. Sociological Aspects of Sport Management
• Social Significance of Sport
• Benefits of Sport
• Dark Side of Sport
• Sport as a Vehicle for Social Transformation
• Implications for Sport Managers
• 6. Sport Management Research
• What Is Sport Management Research?
• Why Sport Managers Need to Understand Research
• Key Features of Quality Research
• Ethics in Sport Management Research
• Critical Thinking in Sport Management Research
• Current Challenges in Sport Management Research
• Future of Sport Management Research
• Part II: Sport Management Sites
• 7. Managing Sport Participation Across the Life Span
• Origins of Sport for All and Community-Level Sport
• Youth Sport History
• Definition of Community Sport
• Size and Scope of Community Sport
• Types of Community Sport Organizations
• Management Challenges
• Adult Community Sport Offerings
• Youth Sport Offerings
• 8. Interscholastic Athletics
• Arrival of Interscholastic Athletics
• Governance of Interscholastic Athletics
• Value of Interscholastic Athletic Programs
• Participation Numbers
• Operating Models
• Careers in Interscholastic Athletics
• Issues Facing Interscholastic Athletics
• Critical Thinking in Interscholastic Athletics
• Ethics in Interscholastic Athletics
• 9. Intercollegiate Athletics
• Origins of Intercollegiate Athletic Governance
• College Sport Finance
• Intercollegiate Athletic Administrators
• Critical Thinking in Intercollegiate Athletics
• Ethics in Intercollegiate Athletics
• 10. Professional Sport
• Historical Aspects of Professional Sport
• Unique Aspects of Professional Sport
• Revenue Sources for Professional Sport Teams
• Future Challenges Facing Professional Sport
• Career Opportunities in Professional Sport
• 11. Sport Management and Marketing Agencies
• Functions of Sport Management and Marketing Agencies
• Types of Sport Management and Marketing Agencies
• Careers in Agencies
• Challenges Facing Agencies
• Critical Thinking in Agency Activities
• Ethical Issues in Sport Management and Marketing Agencies
• 12. International Sport Management
• What Is International Sport?
• Expansion of International Sport
• Current Issues in International Sport
• Guidelines for Future Leaders in International Sport Management
• Critical Thinking in International Sport
• Ethics in International Sport
• 13. Esports Management
• Evolution of Esports
• Differentiating Esports from Traditional and Nontraditional Sports
• Esports and Wellness
• Popularity of Esports
• Societal Trends in Esports
• 14. Emerging Developments in Sport Management
• New Realities
• Artificial Intelligence (AI)
• Virtual Reality (VR) and Augmented Reality (AR)
• Blockchain and Sport
• Nonfungible Tokens in Sport Industry
• Machine Learning and AI Chatbots in Sport
• Streaming
• Fantasy Sport
• Sports Betting
• Part III: Sport Management Functions
• 15. Sport Marketing
• Developing a Sport Marketing Plan
• Market Research
• Critical Thinking in Sport Marketing
• Ethical and Socially and Culturally Responsible Sport Marketing
• Career Opportunities in Sport Marketing
• Future of Sport Marketing
• 16. Sport Sales and Consumer Behavior
• Understanding the Individual as a Sport Consumer
• Group Influences on the Sport Consumer
• Situational Influences on the Sport Consumer
• Consumer Decision Making in Sport
• Sport Sales
• Challenges and Issues in Sport Consumer Behavior and Sales
• Critical Thinking in Sport Consumer Behavior
• Ethics in Promoting Sport Consumer Behavior
• 17. Analytics in the Sport Industry
• The Sport Analytics Process
• Sport Analytics Techniques
• Critical Thinking in Sport Analytics
• Sport Analytics in Practice
• 18. Communication in the Sport Industry
• Theoretical Framework of Sport Communication
• Strategic Sport Communication Model (SSCM)
• Media Relations in Sport
• Community Relations in Sport
• Critical Thinking in Sport Communication
• Ethics in Sport Communication
• 19. Finance and Economics in the Sport Industry
• Current Financial Situation of U.S. Professional Sport
• Current Financial Situation of U.S. Collegiate Athletics
• Economics of Sport
• Overview of Financial Management
• Sources of Revenue and Expenses for Sport Organizations
• Careers in Financial Management for Sport Organizations
• 20. Sport Facility and Event Management
• Overview of Facility Management
• Facility Management
• Event Management
• 21. Legal Considerations in Sport Management
• Basics of Law
• U.S. Constitution
• Federal Legislation
• State Legal Systems
• Future Challenges
• Critical Thinking in Sport Law
• Ethics in Sport Law
• References
• Index
• About the Editor
• About the Contributors