Efnisyfirlit

• Cover Page
• Title Page
• Copyright Page
• Contents
• Acknowledgements
• Part One Introduction to your IB companion
• Part Two Core areas of the IB curriculum
• Introduction to the running themes in the book
• 2.1 International Business basics: terminologies and first reflections on globalization, regionalism and international commerce
• 2.2 International trade and investment theory
• 2.3 Foundations of international economy and trade: culture, politics, law and ethics
• 2.4 Economic integration and trade relations
• 2.5 Globalization and the monetary system
• 2.6 Internationalization: theory, tools and HR issues
• 2.7 International strategy and organizational structures
• 2.8 Business operations and international marketing
• 2.9 Risk and uncertainties
• 2.10 Knowledge management in international business
• 2.11 The international economy and international trade or: Why and how is international business influenced by the global policy environment?
• Part Three Study, writing and revision skills (in collaboration with David McIlroy)
• 3.1. How to get the most out of your lectures
• 3.2. How to make the most of seminars
• 3.3. Essay writing tips
• 3.4. Revision hints and tips
• 3.5. Exam tips
• 3.6. Tips on interpreting essay and exam questions
• Part Four Essential resources
• Glossary
• Bibliography
• Appendix of useful websites
• Index