Description
Efnisyfirlit
- Title page – Contemporary Sport Management, 6th edition
- Contents
- Acknowledgments
- A Letter to Students and Instructors
- Acronyms
- Part I – Introduction to Sport Management
- Chapter 1 – Managing Sport
- Chapter 2 – Developing a Professional Perspective
- Chapter 3 – Historical Aspects of the Sport Business Industry
- Chapter 4 – Management Concepts and Practice in Sport Organizations
- Chapter 5 – Managing and Leading in Sport Organizations
- Part II – Selected Sport Management Sites
- Chapter 6 – Community and Youth Sport
- Chapter 7 – Interscholastic Athletics
- Chapter 8 – Intercollegiate Athletics
- Chapter 9 – Professional Sport
- Chapter 10 – Sport Management and Marketing Agencies
- Chapter 11 – Sport Tourism
- Part III – Selected Sport Management Functions
- Chapter 12 – Sport Marketing
- Chapter 13 – Sport Consumer Behavior
- Chapter 14 – Communication in the Sport Industry
- Chapter 15 – Finance and Economics in the Sport Industry
- Chapter 16 – Sport Facility and Event Management
- Part IV – Current Challenges in Sport Management
- Chapter 17 – Legal Considerations in Sport Management
- Chapter 18 – Sociological Aspects of Sport Management
- Chapter 19 – A North American Perspective on International Sport
- Chapter 20 – Analytics in the Sport Industry
- Chapter 21 – Sport Management Research
- References
- Index
- About the Editors
- About the Contributors
- Blank Page




