International Business

Höfundur Shad Morris; James Oldroyd

Útgefandi Wiley Global Education US

Snið ePub

Print ISBN 9781119244837

Útgáfa 1

Útgáfuár 2019

6.290 kr.

Description

Efnisyfirlit

  • Cover
  • About the Authors
  • Preface
  • Chapter 1: Globalization
  • Introduction
  • 1.1 What Is Globalization?
  • 1.2 The Flat World, Round World Globalization Debate
  • 1.3 Governing Globalization
  • 1.4 Managing Globalization
  • Summary and Case
  • Case: Siri, Where Were You Made?
  • Endnotes
  • Chapter 2: Analytical Tools for International Business
  • Introduction
  • 2.1 Why International Business?
  • 2.2 External Environment
  • 2.3 Internal Environment
  • Summary and Case
  • Case: Toyota for the World
  • Endnotes
  • Chapter 3: Political Systems
  • Introduction
  • 3.1 The Political Spectrum
  • 3.2 Political Risks
  • 3.3 Measures of Political Freedom
  • 3.4 Government’s Involvement in Business
  • Summary and Case
  • Case Study: Micro Political Risk and the Fast-Food Industry in Korea
  • Endnotes
  • Chapter 4: The Legal Environment
  • Introduction
  • 4.1 Differing Legal Systems
  • 4.2 Common Legal Issues for International Business
  • 4.3 Illegal Versus Unethical Conduct
  • 4.4 Important International Laws
  • Summary and Case
  • Case Study: Can Korean Entertainment Content Companies Compete with Pirates?
  • Endnotes
  • Chapter 5: Economic Systems
  • Introduction
  • 5.1 Understanding Economic Systems
  • 5.2 Measuring Output
  • 5.3 Governmental Economic Controls
  • 5.4 Currency Fluctuation and Concentration Effects
  • Summary and Case
  • Case Study: Comparing GDP Growth in China and India
  • Endnotes
  • Chapter 6: Currency and Foreign Exchange
  • Introduction
  • 6.1 What Is Money?
  • 6.2 Understanding Exchange Rates
  • 6.3 The Consequences of Under- or Overvalued Currencies for International Businesses
  • 6.4 Understanding and Managing Exchange Rate Risk
  • Summary and Case
  • Case Study: BMW and Foreign Exchange Rate Risk
  • Endnotes
  • Chapter 7: Trade
  • Introduction
  • 7.1 Theories of Trade
  • 7.2 Trade Imbalances and Their Consequences
  • 7.3 Patterns of Trade: Increased Regionalization
  • 7.4 Government Policies Directed at Trade
  • Summary and Case
  • Case Study: Globalization and the Fight to Keep 1,000 Carrier Jobs in Indiana
  • Endnotes
  • Chapter 8: Culture
  • Introduction
  • 8.1 What Is Culture?
  • 8.2 What Does Culture Mean for Business?
  • 8.3 Managing Cultural Differences
  • 8.4 Building Cultural Intelligence
  • Summary and Case
  • Case Study: A Cultural Challenge in Managing Ace Adams
  • Endnotes
  • Chapter 9: Sustainability
  • Introduction
  • 9.1 What Is Sustainability?
  • 9.2 Fighting Short-Termism
  • 9.3 Collaborating for Sustainability
  • 9.4 Sustainability and Innovation
  • Summary and Case
  • Case Study: Patagonia Invests in Repair and Recycle
  • Endnotes
  • Chapter 10: Poverty
  • Introduction
  • 10.1 Causes and Consequences of Global Poverty
  • 10.2 Traditional Responses to Poverty
  • 10.3 A Business Response to Poverty
  • 10.4 Doing Well and Doing Good
  • Summary and Case
  • Case Study: Grameen Bank Considers Lending to the Non-Poor
  • Endnotes
  • Chapter 11: Technological Change and Infrastructure
  • Introduction
  • 11.1 Technology as Physical Infrastructure
  • 11.2 Technology of Information Infrastructure
  • 11.3 Technology of Human Infrastructure
  • 11.4 Technology Trends in International Business
  • Summary and Case
  • Case Study: LinkedIn in Brazil
  • Endnotes
  • Chapter 12: Global Innovation and Intellectual Property
  • Introduction
  • 12.1 Innovation as a Tool for Global Growth
  • 12.2 Investing in Innovation
  • 12.3 Driving a Culture of Innovation
  • 12.4 Protecting Intellectual Property
  • Summary and Case
  • Case: Mettler-Toledo: Measuring the Weight of Innovation
  • Endnotes
  • Chapter 13: Country Selection and Entry Modes
  • Introduction
  • 13.1 Deciding Which Foreign Markets to Enter
  • 13.2 Entry Modes
  • 13.3 Make, Ally, or Buy
  • Summary and Case
  • Case Study: Blendtec Goes Global…Again
  • Endnotes
  • Chapter 14: International Strategy
  • Introduction
  • 14.1 What Is Strategy?
  • 14.2 Becoming Locally Responsive
  • 14.3 Achieving Global Integration
  • 14.4 Choosing an International Strategy
  • Summary and Case
  • Case Study: Lincoln Electric’s International Strategy
  • Endnotes
  • Chapter 15: International Organizational Structures
  • Introduction
  • 15.1 Types of Organizational Structures
  • 15.2 Informal Organizational Controls
  • 15.3 Reducing the Need for Coordination among Subsidiaries: Virtual Organizations, Standards, and Modularity
  • 15.4 Horizontal Subsidiary Coordination
  • Summary and Case
  • Case Study: Control at Zara
  • Endnotes
  • Chapter 16: Global Leadership
  • Introduction
  • 16.1 What Is Global Leadership?
  • 16.2 Global Leadership Competencies
  • 16.3 Building Global Leadership Competencies in Others
  • 16.4 Building Global Leadership Competencies in Yourself
  • Summary and Case
  • Case Study: Honeywell Identifies Future Leadership Needs
  • Endnotes
  • Chapter 17: Global Marketing
  • Introduction
  • 17.1 Global Market Segmentation
  • 17.2 Standardization Versus Differentiation in International Marketing
  • 17.3 Global Branding
  • 17.4 Global Pricing and Distribution
  • Summary and Case
  • Case Study: Peaks Sends Kilimanjaro to Brazil
  • Endnotes
  • Chapter 18: Global Operations and Supply-Chain Management
  • Introduction
  • 18.1 Global Procurement
  • 18.2 Global Production
  • 18.3 Global Supply Chains
  • 18.4 Using Data Analytics to Improve Supply Chains
  • Summary and Case
  • Case Study: Boeing in China
  • Endnotes
  • Chapter 19: Global Human Resource Management
  • Introduction
  • 19.1 The Global HR Wheel
  • 19.2 Human Capital in the Global Context
  • 19.3 Meeting Strategic Objectives Through Human Capital
  • 19.4 Tasks of the Global HR Function
  • Summary and Case
  • Case Study: Intel’s Search for Talent in Vietnam
  • Endnotes
  • Chapter 20: Global Finance and Accounting
  • Introduction
  • 20.1 Financing International Trade and Investment
  • 20.2 Capital Budgeting for Multinational Companies
  • 20.3 International Accounting Standards
  • 20.4 Global Tax Matters
  • Summary and Case
  • Case Study: GlaxoSmithKline: What’s the Right Price to Pay?
  • Endnotes
  • Glossary
  • Index
  • End User License Agreement
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