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• About the Author
• About the Contributor
• Preface to the Sixth Edition
• Discover Your Field Guide: In-text Features and Online Workshops from David Silverman
• PART I INTRODUCTION
• 1 How to Use This Book
• 2 What You Can (and Can’t) Do with Qualitative Research
• 2.1 Introduction
• 2.2 What Is Qualitative Research?
• 2.3 Why Do Some Researchers Prefer Qualitative Methods?
• 2.4 Are Qualitative Methods Always Appropriate?
• 2.5 Should You Use Qualitative Methods?
• 2.6 Wrapping Up
• 3 Focusing a Research Project
• 3.1 Introduction
• 3.2 Moira’s Research Diary
• 3.3 Sally’s Research Diary
• 3.4 Simon’s Research Diary
• 3.5 Wrapping Up
• PART II STARTING OUT AND PROJECT FOUNDATIONS
• 4 Formulating a Research Question
• 4.1 Introduction
• 4.2 Challenges
• 4.3 Solutions
• 4.4 Wrapping up: Some Cautions
• 5 Ethical Research
• 5.1 Introduction
• 5.2 The Standards of Ethical Research
• 5.3 Why Ethics Matter for Your Research
• 5.4 Ethical Guidelines in Practice
• 5.5 Complex Ethical Issues
• 5.6 Research Governance
• 5.7 Conclusion: Managing Unfolding Ethical Demands
• 5.8 Wrapping Up
• 6 Research Design
• 6.1 Introduction
• 6.2 Interviews
• 6.3 Ethnographies
• 6.4 Texts
• 6.5 Digital Data
• 6.6 Audio Data
• 6.7 Visual Data
• 6.8 Mixed Methods
• 6.9 Wrapping Up
• 7 Using Theories
• 7.1 Introduction
• 7.2 How Theoretical Models Shape Research
• 7.3 The Different Languages of Qualitative Research
• 7.4 Theories, Models and Hypotheses
• 7.5 Examples
• 7.6 Wrapping Up
• 8 Choosing a Methodology
• 8.1 Introduction
• 8.2 Methodological Questions
• 8.3 Your Research Strategy
• 8.4 Choosing a Methodology: a Case Study
• 8.5 Naturalistic Data?
• 8.6 Mixed Methods?
• 8.7 Wrapping Up
• 9 Writing a Research Proposal
• 9.1 Introduction
• 9.2 Aim for Crystal Clarity
• 9.3 Plan Before You Write
• 9.4 Be Persuasive
• 9.5 Be Practical
• 9.6 Make Broader Links
• 9.7 A Caution: Misunderstanding Qualitative Research?
• 9.8 Wrapping Up
• PART III GETTING SUPPORT
• 10 Making Good Use of Your Supervisor
• 10.1 Introduction
• 10.2 Supervision Horror Stories
• 10.3 Student and Supervisor Expectations
• 10.4 The Early Stages
• 10.5 The Later Stages
• 10.6 Standards of Good Practice
• 10.7 Beyond the Supervision
• 10.8 Wrapping Up
• 11 Getting Feedback
• 11.1 Introduction
• 11.2 Writing
• 11.3 Speaking
• 11.4 The Art of Presenting Research
• 11.5 Feedback from the People You Study
• 11.6 Wrapping Up
• PART IV COLLECTING AND ANALYSING Your DATA
• 12 How Much Data Do You Need?
• 12.1 Introduction
• 12.2 The Quantitative Model of Generalization
• 12.3 How Many Interviews Do You Need?
• 12.4 Purposive Sampling in Interview Research
• 12.5 What Is a Case Study?
• 12.6 The Rationale of Case Study Design
• 12.7 Purposive Sampling in Case Studies
• 12.8 Theoretical Sampling
• 12.9 Wrapping Up
• 13 Collecting Your Data
• 13.1 Introduction
• 13.2 Collecting Interview Data
• 13.3 Collecting Focus Group Data
• 13.4 Collecting Ethnographic Data
• 13.5 Collecting Internet Data
• 13.6 Collecting Data after a Pandemic
• 13.7 Wrapping Up
• 14 Developing Data Analysis
• 14.1 Introduction
• 14.2 Kick-starting Data Analysis
• 14.3 A Case Study
• 14.4 Interviews
• 14.5 Fieldnotes
• 14.6 Transcripts
• 14.7 Visual Data
• 14.8 Wrapping Up
• 15 Using Qualitative Data Analysis Software: An Introduction
• 15.1 What Is Qualitative Data Analysis Software?
• 15.2 Software for Qualitative Analysis? Great – So Will It Do Analysis for Me?
• 15.3 OK, So How Can This Software Help Me?
• 15.4 If I Decide to Use QDAS, Do I Have to Use the Program for All Aspects of My Analysis?
• 15.5 You Continue to Mention Writing – Why Is That So Important?
• 15.6 Will QDAS Help My Teamwork?
• 15.7 Hopes and Fears Connected to Using QDAS
• 15.8 Will QDAS Save Time? Or Be a Waste of Time?
• 15.9 Will My Analysis Get Better or Worse When I Use QDAS?
• 15.10 Does QDAS Create an Overemphasis on Coding?
• 15.11 Hints for Avoiding the Coding Trap
• 15.12 What Hardware Do I Need to Run QDAS?
• 15.13 What Are Some Strategies for Learning to Use QDAS, and to See if Specific Software Will Work for My Project?
• 15.14 Tips for Doing Analysis with QDAS
• 15.15 Wrapping Up
• 16 Quality in Qualitative Research
• 16.1 Introduction
• 16.2 Validity
• 16.3 Reliability
• 16.4 Wrapping Up
• 17 Effective Qualitative Research
• 17.1 Introduction
• 17.2 Keep It Simple
• 17.3 Do Not Assume that We Are Only Concerned with Subjective Experience
• 17.4 Take Advantage of Using Qualitative Data
• 17.5 Avoid Drowning in Data
• 17.6 Avoid Journalism
• 17.7 Wrapping Up
• PART V WRITING UP YOUR RESEARCH
• 18 What Counts as ‘Originality’?
• 18.1 Introduction
• 18.2 Originality
• 18.3 Being a Professional
• 18.4 Independent Critical Thought
• 18.5 Wrapping Up
• 19 Audiences
• 19.1 Introduction
• 19.2 The Policy-Making Audience
• 19.3 The Practitioner Audience
• 19.4 The Lay Audience
• 19.5 Wrapping Up
• 20 The First Few Pages
• 20.1 Introduction
• 20.2 The Title
• 20.3 The Abstract
• 20.4 Keywords
• 20.5 The Table of Contents
• 20.6 Your Introduction
• 20.7 Wrapping Up
• 21 The Literature Review Chapter
• 21.1 Introduction
• 21.2 Recording Your Reading
• 21.3 Research Literature and Theoretical Literature
• 21.4 Writing Your Literature Review
• 21.5 Practical Questions
• 21.6 Principles
• 21.7 Do You Need a Literature Review Chapter?
• 21.8 Wrapping Up
• 22 The Methodology Chapter
• 22.1 Introduction
• 22.2 What Should the Methodology Chapter Contain?
• 22.3 A Natural History Chapter?
• 22.4 Wrapping Up
• 23 Writing Your Data Chapters
• 23.1 Introduction
• 23.2 The Macrostructure
• 23.3 The Microstructure
• 23.4 Tightening Up
• 23.5 Wrapping Up
• 24 Your Concluding Chapter
• 24.1 Introduction
• 24.2 The Concluding Chapter as Mutual Stimulation
• 24.3 What Exactly Should Your Concluding Chapter Contain?
• 24.4 Confessions and Trumpets
• 24.5 Theorizing as Thinking through Data
• 24.6 Writing for Audiences
• 24.7 Why Your Concluding Chapter Can Be Fun
• 24.8 Wrapping Up
• PART VI THE AFTERMATH
• 25 Managing an Oral Examination
• 25.1 Introduction
• 25.2 Viva Horror Stories
• 25.3 Preparing for Your Oral
• 25.4 Doing the Oral
• 25.5 Outcomes
• 25.6 Revising Your Thesis after the Oral
• 25.7 A Case Study
• 25.8 Wrapping Up
• 26 Getting Published
• 26.1 Introduction
• 26.2 The Backstage Politics of Publishing
• 26.3 Strategic Choices
• 26.4 What Journals Are Looking For
• 26.5 Reviewers’ Comments
• 26.6 How to Write a Short Journal Article
• 26.7 Wrapping Up
• Appendix: Transcription Symbols
• Glossary
• References
• Author Index
• Subject Index