Efnisyfirlit

• Title Page
• Copyright Page
• Contents
• Preface to the Second Edition
• Introduction
• PART1: Where We’ve Been
• 1 Ethnography in the Good Old Days
• 2 Where in the World Do You Think You Are Going?
• The Problem of Where? A Personal Account
• In Place of Place
• Keeping Ethnography in Perspective
• A Watershed: Spradley and McCurdy’s The Cultural Experience
• Where Do You Think You Are Going?
• PART2: A Way of Looking and a Way of Seeing
• 3 Ethnography as a Way of Looking
• Participant Observation-The Catch-All Label
• Experiencing, Enquiring, and Examining
• Experiencing: Distinguishing between Observers and Participant Observers
• Enquiring: When Researchers Ask
• Examining: Archival Strategies
• The Appeal of an Ethnographic Approach to Research
• 4 Ethnography as a Way of Seeing
• Ethnography as More Than Method
• Following the Ethnographic Tradition in Anthropology
• What is an Ethnographic Question?
• The Scale of the Ethnographic Project
• Great Expectations or Mission Impossible?
• On Finding Difference Enough
• Attributing Culture
• More Expectations
• On Getting Enough Detail
• A Cross-Cultural Perspective
• Ethnography as Idiosyncratic
• The Ethnographer’s Task
• Culture and Ethnography Under Siege
• PART3: Ethnographic Applications
• 5 Traditional Ethnography and Ethnographic Tradition
• Ethnography by the Numbers
• Replicating or Adapting an Existing Model
• Combining Features from Several Models
• Working from a Standard Plan
• Proposing One’s Own Set of Categories
• Other Alternatives
• The Introductory Text as Informal Field Guide
• A Modular Approach
• Getting a Start and Building On Later
• Meeting Ethnographic Criteria the Low-Risk Way
• 6 Ethnography from Inside Out
• How Critical Is “Difference” in Doing Ethnography?
• Ernie and Etic
• Insiders and Outsiders
• The Ethnographer Tells the Story of a People
• The Anthropological Life History
• Working with One Informant
• The Ethnographer Helps People Tell Their Story
• The Ethnographic Autobiography
• The People Tell Their Own Story
• The Difficulties with Native Ethnography
• The Native Goes Anthropologist
• Coda
• PART4: Ethnographic Matters
• 7 Hurried Ethnography for Harried Ethnographers
• How Having Too Much Time Can Work Against the Ethnographer
• Working Within Rigorous Time Constraints
• Ethnographic Reconnaissance
• Incorporating Ethnographic Reconnaissance as a Research Strategy
• Systematic Data Collection
• Stepwise Research
• 8 Ethnography’s Many Faces
• Ethnographic Fiction: The Don Juan Capers
• Ethnographic Fiction: A Broader Look
• Taking the “Ethnographic Approach”
• Ethnographic Evaluation
• An Attractive Appendage to Other Fields
• Autoethnography
• So Far
• 9 Does It Matter Whether or Not It’s Ethnography?
• Seven Reasons Why It Matters
• Can You Do Ethnography Without Embracing the Culture Concept?
• 10 Ethnography as a Piece of Cake
• Analogy to the Rescue, One More Time
• Essential Ingredients and Ethnography
• 11 Writing with Culture
• Cultural Patterning
• Culture Revisited
• A Piece of Cake?
• 12 Writing Ethnography
• Getting Started
• The Editing Process
• Care and Feeding of Budding Authors
• A Few Pointers on Writing
• You and the Computer
• Editing for Publication: Surprise, Surprise
• End of the Line
• 13 Ethnography Matters: Looking Ahead, Looking Back
• Ethnographic Futures and the Future of Ethnography
• Ethnography in the Professional Career
• Ethnography as Occupation and Preoccupation
• Everybody an Ethnographer?
• The “Ethics” Shadow
• References and Select Bibliography
• Name Index
• Subject Index
• About the Author/About the Book