Managerial Decision Modeling

Höfundur Nagraj (Raju) Balakrishnan; Barry Render; Ralph Stair; Charles Munson

Útgefandi De Gruyter

Snið ePub

Print ISBN 9781501515101

Útgáfa 1

Höfundarréttur 2017

9.490 kr.

Description

Efnisyfirlit

  • Cover
  • Title Page
  • Copyright
  • Dedication
  • Acknowledgments
  • About the Authors
  • Contents
  • Chapter 1: Introduction to Managerial Decision Modeling
  • 1.1 What is Decision Modeling?
  • 1.2 Types of Decision Models
  • Deterministic Models
  • Probabilistic Models
  • Quantitative versus Qualitative Data
  • Using Spreadsheets in Decision Modeling
  • 1.3 Steps Involved in Decision Modeling
  • Step 1: Formulation
  • Step 2: Solution
  • Step 3: Interpretation and Sensitivity Analysis
  • 1.4 Spreadsheet Example of a Decision Model: Tax Computation
  • 1.5 Spreadsheet Example of a Decision Model: Break-Even Analysis
  • Using Goal Seek to Find the Break-Even Point
  • 1.6 Possible Problems in Developing Decision Models
  • Defining the Problem
  • Developing a Model
  • Acquiring Input Data
  • Developing a Solution
  • Testing the Solution
  • Analyzing the Results
  • 1.7 Implementation–Not Just the Final Step
  • 1.8 Summary
  • 1.9 Exercises
  • Chapter 2: Linear Programming Models: Graphical and Computer Methods
  • 2.1 Introduction
  • 2.2 Developing a Linear Programming Model
  • Formulation
  • Solution
  • Interpretation and Sensitivity Analysis
  • Properties of a Linear Programming Model
  • Basic Assumptions of a Linear Programming Model
  • 2.3 Formulating a Linear Programming Problem
  • Linear Programming Example: Flair Furniture Company
  • Decision Variables
  • The Objective Function
  • Constraints
  • Nonnegativity Constraints and Integer Values
  • Guidelines for Developing a Correct LP Model
  • 2.4 Graphical Solution of a Linear Programming Problem with Two Variables
  • Graphical Representation of Constraints
  • Painting Time Constraint
  • Feasible Region
  • Identifying an Optimal Solution by Using Level Lines
  • Identifying an Optimal Solution by Using All Corner Points
  • Comments on Flair Furniture’s Optimal Solution
  • Extension to Flair Furniture’s LP Model
  • 2.5 A Minimization Linear Programming Problem
  • Holiday Meal Turkey Ranch
  • Graphical Solution of the Holiday Meal Turkey Ranch Problem
  • 2.6 Special Situations in Solving Linear Programming Problems
  • Redundant Constraints
  • Infeasibility
  • Alternate Optimal Solutions
  • Unbounded Solution
  • 2.7 Setting Up and Solving Linear Programming Problems Using Excel’s Solver
  • Using Solver to Solve the Flair Furniture Problem
  • The Objective Cell
  • Creating Cells for Constraint RHS Values
  • Entering Information in Solver
  • Using Solver to Solve Flair Furniture Company’s Modified Problem
  • Using Solver to Solve the Holiday Meal Turkey Ranch Problem
  • 2.8 Algorithmic Solution Procedures for Linear Programming Problems
  • 2.9 Summary
  • 2.10 Exercises
  • Chapter 3: Linear Programming Modeling Applications with Computer Analyses in Excel
  • 3.1 Using Linear Programming to Solve Real-World Problems
  • 3.2 Manufacturing Applications
  • Product Mix Problem
  • Make-Buy Decision Problem
  • 3.3 Marketing Applications
  • Media Selection Problem
  • Marketing Research Problem
  • 3.4 Finance Applications
  • Portfolio Selection Problem
  • Alternate Formulations of the Portfolio Selection Problem
  • 3.5 Employee Staffing Applications
  • Labor Planning Problem
  • Extensions to the Labor Planning Problem
  • Assignment Problem
  • 3.6 Transportation Applications
  • Vehicle Loading Problem
  • Expanded Vehicle Loading Problem–Allocation Problem
  • Transportation Problem
  • 3.7 Blending Applications
  • Diet Problem
  • Blending Problem
  • 3.8 Multiperiod Applications
  • Production Scheduling Problem
  • Sinking Fund Problem
  • 3.9 Summary
  • 3.10 Exercises
  • Chapter 4: Linear Programming Sensitivity Analysis
  • 4.1 Importance of Sensitivity Analysis
  • Why Do We Need Sensitivity Analysis?
  • 4.2 Sensitivity Analysis Using Graphs
  • Types of Sensitivity Analysis
  • Impact of Changes in an Objective Function Coefficient
  • Impact of Changes in a Constraint’s Right-Hand-Side Value
  • 4.3 Sensitivity Analysis Using Solver Reports
  • Solver Reports
  • Sensitivity Report
  • Impact of Changes in a Constraint’s RHS Value
  • Impact of Changes in an Objective Function Coefficient
  • 4.4 Sensitivity Analysis for a Larger Maximization Example
  • Anderson Home Electronics Example
  • Some Questions We Want Answered
  • Alternate Optimal Solutions
  • 4.5 Analyzing Simultaneous Changes by Using the 100% Rule
  • Simultaneous Changes in Constraint RHS Values
  • Simultaneous Changes in OFC Values
  • 4.6 Pricing Out New Variables
  • Anderson’s Proposed New Product
  • 4.7 Sensitivity Analysis for a Minimization Example
  • Burn-Off Diet Drink Example
  • Burn-Off’s Excel Solution
  • Answering Sensitivity Analysis Questions for Burn-Off
  • 4.8 Summary
  • 4.9 Exercises
  • Chapter 5: Transportation, Assignment, and Network Models
  • 5.1 Types of Network Models
  • Transportation Model
  • Transshipment Model
  • Assignment Model
  • Maximal-Flow Model
  • Shortest-Path Model
  • Minimal-Spanning Tree Model
  • Implementation Issues
  • 5.2 Characteristics of Network Models
  • Types of Arcs
  • Types of Nodes
  • Common Characteristics
  • 5.3 Transportation Model
  • LP Formulation for Executive Furniture’s Transportation Model
  • Solving the Transportation Model Using Excel
  • Unbalanced Transportation Models
  • Alternate Optimal Solutions
  • An Application of the Transportation Model: Facility Location
  • 5.4 Transportation Models with Max-Min and Min-Max Objectives
  • 5.5 Transshipment Model
  • Executive Furniture Company Example–Revisited
  • LP Formulation for Executive Furniture’s Transshipment Model
  • Lopez Custom Outfits–A Larger Transshipment Example
  • LP Formulation for Lopez Custom Outfits Transshipment Model
  • 5.6 Assignment Model
  • Fix-It Shop Example
  • Solving Assignment Models
  • LP Formulation for Fix-It Shop’s Assignment Model
  • 5.7 Maximal-Flow Model
  • Road System in Waukesha, Wisconsin
  • LP Formulation for Waukesha Road System’s Maximal-Flow Model
  • 5.8 Shortest-Path Model
  • Ray Design Inc. Example
  • LP Formulation for Ray Design Inc.’s Shortest-Path Model
  • 5.9 Minimal-Spanning Tree Model
  • Lauderdale Construction Company Example
  • 5.10 Summary
  • 5.11 Exercises
  • Chapter 6: Integer, Goal, and Nonlinear Programming Models
  • 6.1 Models That Relax Linear Programming Conditions
  • Integer Programming Models
  • Goal Programming Models
  • Nonlinear Programming Models
  • 6.2 Models with General Integer Variables
  • Harrison Electric Company
  • Using Solver to Solve Models with General Integer Variables
  • Solver Options
  • Should We Include Integer Requirements in a Model?
  • 6.3 Models with Binary Variables
  • Portfolio Selection at Simkin and Steinberg
  • Set-Covering Problem at Sussex County
  • 6.4 Mixed Integer Models: Fixed-Charge Problems
  • Locating a New Factory for Hardgrave Machine Company
  • 6.5 Goal Programming Models
  • Goal Programming Example: Wilson Doors Company
  • Solving Goal Programming Models with Weighted Goals
  • Solving Goal Programming Models with Ranked Goals
  • Comparing the Two Approaches for Solving GP Models
  • 6.6 Nonlinear Programming Models
  • Why Are NLP Models Difficult to Solve?
  • Solving Nonlinear Programming Models Using Solver
  • Computational Procedures for Nonlinear Programming Problems
  • 6.7 Summary
  • 6.8 Exercises
  • Chapter 7: Project Management
  • 7.1 Planning, Scheduling, and Controlling Projects
  • Phases in Project Management
  • Use of Software Packages in Project Management
  • 7.2 Project Networks
  • Identifying Activities
  • Identifying Activity Times and Other Resources
  • Project Management Techniques: PERT and CPM
  • Project Management Example: General Foundry, Inc.
  • Drawing the Project Network
  • 7.3 Determining the Project Schedule
  • Forward Pass
  • Backward Pass
  • Calculating Slack Time and Identifying the Critical Path(s)
  • Total Slack Time versus Free Slack Time
  • 7.4 Variability in Activity Times
  • PERT Analysis
  • Probability of Project Completion
  • Determining Project Completion Time for a Given Probability
  • Variability in Completion Time of Noncritical Paths
  • 7.5 Managing Project Costs and Other Resources
  • Planning and Scheduling Project Costs: Budgeting Process
  • Monitoring and Controlling Project Costs
  • Managing Other Resources
  • 7.6 Project Crashing
  • Crashing General Foundry’s Project (Hand Calculations)
  • Crashing General Foundry’s Project Using Linear Programming
  • Using Linear Programming to Determine Earliest and Latest Starting Times
  • 7.7 Summary
  • 7.8 Exercises
  • Chapter 8: Decision Analysis
  • 8.1 What is Decision Analysis?
  • 8.2 The Five Steps in Decision Analysis
  • Thompson Lumber Company Example
  • 8.3 Types of Decision-Making Environments
  • 8.4 Decision Making Under Uncertainty
  • Maximax Criterion
  • Maximin Criterion
  • Criterion of Realism (Hurwicz)
  • Equally Likely (Laplace) Criterion
  • Minimax Regret Criterion
  • Using Excel to Solve Decision-Making Problems under Uncertainty
  • 8.5 Decision Making Under Risk
  • Expected Monetary Value
  • Expected Opportunity Loss
  • Expected Value of Perfect Information
  • Using Excel to Solve Decision-Making Problems under Risk
  • 8.6 Decision Trees
  • Folding Back a Decision Tree
  • 8.7 Decision Trees for Multistage Decision-Making Problems
  • A Multistage Decision-Making Problem for Thompson Lumber
  • Expanded Decision Tree for Thompson Lumber
  • Folding Back the Expanded Decision Tree for Thompson Lumber
  • Expected Value of Sample Information
  • 8.8 Estimating Probability Values Using Bayesian Analysis
  • Calculating Revised Probabilities
  • Potential Problems in Using Survey Results
  • 8.9 Utility Theory
  • Measuring Utility and Constructing a Utility Curve
  • Utility as a Decision-Making Criterion
  • 8.10 Summary
  • 8.11 Exercises
  • Chapter 9: Queuing Models
  • 9.1 The Importance of Queuing Theory
  • Approaches for Analyzing Queues
  • 9.2 Queuing System Costs
  • 9.3 Characteristics of a Queuing System
  • Arrival Characteristics
  • Queue Characteristics
  • Service Facility Characteristics
  • Measuring the Queue’s Performance
  • Kendall’s Notation for Queuing Systems
  • Variety of Queuing Models Studied Here
  • 9.4 M/M/1 Queuing System
  • Assumptions of the M/M/1 Queuing Model
  • Operating Characteristic Equations for an M/M/1 Queuing System
  • Arnold’s Muffler Shop Example
  • Using ExcelModules for Queuing Model Computations
  • Cost Analysis of the Queuing System
  • Increasing the Service Rate
  • 9.5 M/M/s Queuing System
  • Operating Characteristic Equations for an M/M/s Queuing System
  • Arnold’s Muffler Shop Revisited
  • Cost Analysis of the Queuing System
  • 9.6 M/D/1 Queuing System
  • Operating Characteristic Equations for an M/D/1 Queuing System
  • Garcia-Golding Recycling, Inc.
  • Cost Analysis of the Queuing System
  • 9.7 M/G/1 Queuing System
  • Operating Characteristic Equations for an M/G/1 Queuing System
  • Meetings with Professor Crino
  • Using Excel’s Goal Seek to Identify Required Model Parameters
  • 9.8 M/M/S/∞/N Queuing System
  • Operating Characteristic Equations for the Finite Population QueuingSystem
  • Department of Commerce Example
  • Cost Analysis of the Queuing System
  • 9.9 More Complex Queuing Systems
  • 9.10 Summary
  • 9.11 Exercises
  • Chapter 10: Simulation Modeling
  • 10.1 Why Create a Simulation?
  • Simulation Basics
  • Advantages and Disadvantages of Simulation
  • 10.2 Monte Carlo Simulation
  • Step 1: Establish a Probability Distribution for Each Variable
  • Step 2: Simulate Values from the Probability Distributions
  • Step 3: Repeat the Process for a Series of Replications
  • 10.3 Role of Computers in Simulation
  • Types of Simulation Software Packages
  • Random Generation from Some Common Probability Distributions Using Excel
  • 10.4 Simulation Model to Compute Expected Profit
  • Setting Up the Model
  • Replication by Copying the Model
  • Replication Using Data Table
  • Analyzing the Results
  • 10.5 Simulation Model of an Inventory Problem
  • Simkin’s Hardware Store
  • Setting Up the Model
  • Computation of Costs
  • Replication Using Data Table
  • Analyzing the Results
  • Using Scenario Manager to Include Decisions in a Simulation Model
  • Analyzing the Results
  • 10.6 Simulation Model of a Queuing Problem
  • Denton Savings Bank
  • Setting Up the Model
  • Replication Using Data Table
  • Analyzing the Results
  • 10.7 Simulation Model of a Revenue Management Problem
  • Judith’s Airport Limousine Service
  • Setting Up the Model
  • Replicating the Model Using Data Table and Scenario Manager
  • Analyzing the Results
  • 10.8 Other Types of Simulation Models
  • Operational Gaming
  • Systems Simulation
  • 10.9 Summary
  • 10.10 Exercises
  • Chapter 11: Forecasting Models
  • 11.1 What is Forecasting?
  • 11.2 Types of Forecasts
  • Qualitative Models
  • Time-Series Models
  • Causal Models
  • 11.3 Qualitative Forecasting Models
  • 11.4 Measuring Forecast Error
  • 11.5 Basic Time-Series Forecasting Models
  • Components of a Time Series
  • Stationary and Nonstationary Time-Series Data
  • Moving Averages
  • Using ExcelModules for Forecasting Model Computations
  • Weighted Moving Averages
  • Exponential Smoothing
  • 11.6 Trend and Seasonality in Time-Series Data
  • Linear Trend Analysis
  • Scatter Chart
  • Least-Squares Procedure for Developing a Linear Trend Line
  • Seasonality Analysis
  • 11.7 Decomposition of a Time Series
  • Multiplicative Decomposition Example: Sawyer Piano House
  • Using ExcelModules for Multiplicative Decomposition
  • 11.8 Causal Forecasting Models: Simple and Multiple Regression
  • Causal Simple Regression Model
  • Causal Simple Regression Using ExcelModules
  • Causal Simple Regression Using Excel’s Analysis ToolPak (Data Analysis)
  • Causal Multiple Regression Model
  • Causal Multiple Regression Using ExcelModules
  • Causal Multiple Regression Using Excel’s Analysis ToolPak (Data Analysis)
  • 11.9 Summary
  • 11.10 Exercises
  • Appendix A: Probability Concepts and Applications
  • A.1 Fundamental Concepts
  • Types of Probability
  • A.2 Mutually Exclusive and Collectively Exhaustive Events
  • Adding Mutually Exclusive Events
  • Law of Addition for Events that Are Not Mutually Exclusive
  • A.3 Statistically Independent Events
  • A.4 Statistically Dependent Events
  • A.5 Revising Probabilities with Bayes’ Theorem
  • General Form of Bayes’ Theorem
  • A.6 Further Probability Revisions
  • A.7 Random Variables
  • A.8 Probability Distributions
  • Probability Distribution of a Discrete Random Variable
  • Expected Value of a Discrete Probability Distribution
  • Variance of a Discrete Probability Distribution
  • Probability Distribution of a Continuous Random Variable
  • A.9 The Normal Distribution
  • Area under the Normal Curve
  • Using the Standard Normal Table
  • Haynes Construction Company Example
  • A.10 The Exponential Distribution
  • A.11 The Poisson Distribution
  • A.12 Summary
  • A.13 Exercises
  • Appendix B: Useful Excel 2016 Commands and Procedures for Installing ExcelModules
  • 1B.1 Introduction
  • B.2 Getting Started
  • Organization of a Worksheet
  • Navigating through a Worksheet
  • B.3 The Ribbon, Toolbars, and Tabs
  • Excel Help
  • B.4 Working with Worksheets
  • B.5 Using Formulas and Functions
  • Copying Formulas
  • Errors in Using Formulas and Functions
  • B.6 Printing Worksheets
  • B.7 Excel Options and Add-Ins
  • B.8 ExcelModules
  • Installing ExcelModules
  • Running ExcelModules
  • ExcelModules Help and Options
  • Appendix C: Areas Under The Standard Normal Curve
  • Appendix D: Brief Solutions to All Odd-Numbered End-Of-Chapter Problems
  • Index

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