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• Cover
• Half Title
• Title Page
• Copyright Page
• Table of Contents
• List of figures
• List of credits
• 1 The sport management challenge
• 2 Defining management and the branded and licensed sport product industries
• 3 Globalization, ethics, and the international sport industry segment
• 4 Information technology (IT) management and the sport media industry
• 5 Developing goals and school and youth sport
• 6 Decision making and the health and fitness industry
• 7 Strategic management and the sport facilities industry
• 8 Designing the organization and the sport agency industry
• 9 Motivation, leadership, and the intercollegiate athletics industry
• 10 Human resource management and the tour sport industry
• 11 Managing change and the professional league sport industry
• 12 Stepping into your future in sport
• Index