Description
Efnisyfirlit
- Cover
- Title
- Copyright
- CONTENTS
- List of figures and tables
- About this book
- How to use the online resources
- About the authors
- Acknowledgements
- Section 1 STRATEGIC MANAGEMENT CONCEPTS
- 1 Managing strategically
- Strategic management in practice – News Corporation
- 1.1 Introduction
- Definition of strategic management terms
- Strategic decisions
- Strategy
- Strategic management
- 1.2 What determines firm success?
- What do we mean by success?
- What determines success?
- Persistence of success
- 1.3 The concept of the firm
- Managerial implications
- Corporate- and business unit-level strategy
- Defining a strategic business unit (SBU)
- 1.4 Dynamics of change
- 1.5 Strategic management process model
- Context
- Strategy
- Implementation
- Performance
- 1.6 Changes affecting strategic management
- Globalization
- Increased competition
- Technological change
- Knowledge intensity
- Corporate social responsibility and sustainability
- Deregulation and privatization
- 1.7 Summary
- Review questions
- References
- 2 Strategy process and practice
- Strategic management in practice – Intel
- 2.1 Introduction
- 2.2 Strategy work
- What is strategy work?
- Who does strategy work?
- Discourse, cognition, reasoning and emotion in strategy work
- 2.3 Strategy workers
- 2.4 Shaping strategy
- Insights on the strategy process
- Impediments to the strategy process
- 2.5 The creation of value for stakeholders
- 2.6 Tools of strategic analysis
- 2.7 Business models
- Components of a business model
- 2.8 Communication of strategy within and across organizations
- Communication within the organization
- Communication with external stakeholders
- 2.9 Summary
- Review questions
- References
- Section 2 STRATEGIC ANALYSIS
- 3 External analysis: the business environment
- Strategic management in practice – GE/Alstom merger
- 3.1 Introduction
- Environmental scanning
- Select key variables
- Forecast changes
- Estimate the impact of the changes
- Levels of environmental analysis
- 3.2 The remote environment
- Economic
- Political
- Socio-cultural
- Technological
- Legal
- Environmental
- 3.3 The industry environment
- Industry value chain
- Limitations of the industry model
- 3.4 The business unit environment
- Customer analysis
- Analysing competitors
- 3.5 Multi-industry competition
- Network competition
- Corporate-level competition
- 3.6 Summary
- Review questions
- References
- 4 External analysis: the financial environment
- Strategic management in practice – Travelodge
- 4.1 Introduction
- 4.2 The two markets in which firms compete
- Competition in financial markets
- Competition in product markets
- Relationship between the two markets
- Market for corporate control
- The managerial challenge
- Risk types
- 4.3 Financial markets
- Major participants in financial markets
- Global nature of financial markets
- Current concerns with financial markets
- 4.4 Equity markets
- Types of investors
- The cost of equity capital
- 4.5 Debt markets
- Types of debt
- Ratings agencies
- Islamic banking
- 4.6 Cost of capital and firm valuation
- Firm valuation
- Accounting measures of profitability
- 4.7 Risk management and derivatives
- 4.8 Summary
- Review questions
- References
- 5 Internal analysis: managing capabilities, costs and knowledge
- Strategic management in practice – ARM Holdings
- 5.1 Introduction
- 5.2 Resources
- Tangible resources
- Intangible resources
- Classifying resources
- 5.3 Resources and capabilities
- 5.4 Capabilities and competitive advantage
- Valuable
- Scarce
- Non-imitable
- Sustainable
- Appropriable
- 5.5 Dynamic capabilities
- 5.6 The value chain
- 5.7 Cost drivers
- Economies of scale
- Experience effect
- Value drivers
- 5.8 Knowledge and intellectual capital
- Types of knowledge
- Characteristics of knowledge products
- 5.9 Summary
- Review questions
- References
- Section 3 STRATEGY DEVELOPMENT
- 6 Creating future direction
- Strategic management in practice – Volkswagen Group
- 6.1 Introduction
- 6.2 Vision
- The vision statement
- Characteristics of vision statements
- Creating a vision statement
- 6.3 Values
- Values as a source of problems
- 6.4 Mission
- Corporate versus business unit mission statements
- Characteristics of mission statements
- Creating and changing a mission statement
- 6.5 Objectives
- Corporate and business unit objectives
- Financial and nonfinancial objectives
- Setting objectives
- Categories of financial objectives
- Financial structure
- Level of objectives
- Problems in setting objectives
- Synthesizing the concepts
- 6.6 Summary
- Review questions
- References
- 7 Business-level strategy
- Strategic management in practice – Tata Group
- 7.1 Introduction
- Corporate and business unit relationships
- Strategic management of the business
- Business vision and objectives
- 7.2 The changing product/market environment of the business
- Remote environment
- Industry environment
- Customer value
- Competitor analysis
- 7.3 Internal analysis for developing strategy
- The business value chain
- Cost drivers
- Business unit analysis
- 7.4 Developing business-level strategy
- A strategic decision framework
- 7.5 Where to compete
- Vertical positioning
- Horizontal positioning
- 7.6 How to compete
- Competitive business strategies
- Dynamics of competitive advantage
- Entry strategy
- Capabilities and architecture
- 7.7 Business growth
- Product/market growth alternatives
- Capabilities/market alternatives
- Innovation and sources of value
- 7.8 Summary
- Review questions
- References
- 8 Corporate-level strategy
- Strategic management in practice – Thomas Cook Group
- 8.1 Introduction
- Understanding corporate structures
- Creating value
- 8.2 Elements of corporate strategy
- Creating future direction
- Style of the centre
- Portfolio management
- Diversification and relatedness among business units
- Financial decisions
- Other corporate decisions
- 8.3 Creating future direction
- 8.4 Style of the centre
- Synergy
- Centralized services
- 8.5 Managing the corporate portfolio
- Resource allocation – current and future portfolio
- Tools for allocating resources
- 8.6 Diversification
- Related diversification
- Unrelated diversification
- 8.7 Financial decisions
- Capital structure
- Dividend policy
- Share repurchases
- Senior management salary and incentive alternatives
- 8.8 Managing strategic risk
- Assessing strategy
- 8.9 Summary
- Review questions
- References
- 9 Managing innovation and the dynamic scope of the firm
- Strategic management in practice – Legrand SA
- 9.1 Introduction
- 9.2 Key considerations in innovation
- Features of innovation
- Organizing for innovation
- Types of innovation
- 9.3 Managing the dynamic scope of the firm
- Risk and innovation
- Means of changing scope
- 9.4 Managing the dynamic scope – internal development
- Technological innovation
- 9.5 Managing the dynamic scope – mergers and acquisitions
- Drivers of mergers and acquisitions
- Success of mergers and acquisitions
- Process model of mergers and acquisitions
- 9.6 Managing the dynamic scope – hybrid approaches
- Strategic alliances
- Licensing and technology purchase
- Equity investment
- Consortia
- Option buying
- 9.7 Managing the dynamic scope – divestments, spin-offs and restructuring
- Divestments and spin-offs
- Restructuring
- 9.8 Summary
- Review questions
- References
- Section 4 STRATEGY IMPLEMENTATION
- 10 Leading organizational change
- Strategic management in practice – Whitbread
- 10.1 Introduction
- Drivers of change
- Changes in the firm
- 10.2 Characteristics of organizational change
- Change and the environment
- Change and the firm
- 10.3 The change process
- Initiating change
- Managing change
- Sustaining change: the organization of the future
- 10.4 Leadership
- Definition of leadership
- Leader versus manager
- Capabilities of leaders
- 10.5 Summary
- Review questions
- References
- 11 Design and organizational architecture
- Strategic management in practice – PerkinElmer
- 11.1 Introduction
- What is organizational architecture?
- 11.2 Structure
- The nature of structure
- Types of organizational structures
- 11.3 Processes and process management
- Key process management activities
- Business process re-engineering
- Information technology infrastructure
- Major IT initiatives
- Knowledge management systems
- 11.4 Human resources
- Managing resources and capabilities
- Succession planning
- Managing human resource policies
- 11.5 Summary
- Review questions
- References
- Section 5 ASSESSING STRATEGIC PERFORMANCE
- 12 Measuring organizational performance
- Strategic management in practice – Global automobile industry
- 12.1 Introduction
- 12.2 Performance measures
- Shareholder value and firm value
- Variables and measures
- Diagnostic use
- Financial and nonfinancial measures
- Benchmarking
- Need for a set of measures
- 12.3 Developing a performance measurement system
- Identifying and designing performance measures
- 12.4 Measuring business-level performance
- Customer measures
- Internal measures
- Innovation and learning measures
- Financial measures
- 12.5 Corporate performance measures
- Product/market performance and external stakeholders
- Internal measures and internal stakeholders
- Innovation and change management
- Financial measures and stakeholders
- Corporate social responsibility
- 12.6 Summary
- Review questions
- References
- 13 Corporate governance and social responsibility
- Strategic management in practice – Siemens AG
- 13.1 Introduction
- What is corporate governance?
- Global issues in corporate governance
- 13.2 The modern corporation
- Global institutional arrangements
- 13.3 The governance model
- 13.4 Shareholders and boards
- 13.5 Management and boards
- 13.6 The role of directors and the board
- Responsibilities of directors
- Composition of the board
- Capabilities of directors
- Compensation of directors
- 13.7 Board operations
- Board processes
- Board tasks
- Board committees
- 13.8 Global governance approaches
- Europe
- Asia
- 13.9 Corporate social responsibility
- 13.10 Summary
- Review questions
- References
- Glossary
- Author index
- Company index
- Subject index
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