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• Cover
• Title Page
• Copyright
• Introduction
• About This Book
• Foolish Assumptions
• Icons Used in This Book
• Beyond the Book
• Where to Go from Here
• Part 1: Tackling Tableau Basics
• Chapter 1: Learning Tableau Lingo
• What Is Tableau?
• Tableau and Business Intelligence
• Connecting Big Data with Business Intelligence
• Analyzing Data with Tableau
• Visualizing Data
• Understanding Key Tableau Terms
• Gearing Up for the Tableau Journey
• Chapter 2: Venturing into Tableau Versions
• Getting to Know the Tableau Product Line
• Choosing the Right Version
• Chapter 3: Mapping Out the Data Journey
• Cycling Down the Tableau Highway
• Knowing What Tools You Need in Each Stage of the Data Life Cycle
• Understanding User Types and Their Capabilities
• Engaging Users Based on User Type
• Part 2: Prepping Data in Tableau
• Chapter 4: Connecting Your Data
• Understanding Data Source Options
• Connecting to Data
• Setting Up and Planning the Data Source
• Relating and Combining Data Sources
• Working with Data Relationships
• Joining Data
• Chapter 5: Ready, Set, Data Prep: Readying Your Data for Prime Time
• Dabbling in Data Flows
• Validating Data
• Saving Prep Data
• Chapter 6: Structuring Data for Liftoff
• Dipping into Data Structure and Results
• Peering into Data Structures
• Structuring for Data Visualization
• Normalizing Data
• Part 3: Telling the Data Story in Tableau
• Chapter 7: Touring Tableau Desktop
• Getting Hands-On in the Tableau Desktop Workspace
• Integrating Filters and Actions
• Getting Guidance from Tableau for Your Visualization and Analysis
• Differentiating between a Dashboard and a Story
• Customizing the Workspace
• Chapter 8: Visualization Foundations in Tableau
• Finding the Ideal Dataset
• Connecting to the Data Source in Desktop
• Introducing the Visualizations
• Converting a Visualization to a Crosstab
• Publishing Visualizations
• Chapter 9: Analytic Practices in Action
• Understanding Calculations
• Crafting Calculated Fields
• Evaluating Your Data Using the Explain Data Feature
• Spotting Patterns in the Data through the Analytics Tools
• Chapter 10: Showcasing Data with Dashboards and Stories
• Dashboards in Tableau
• Adding Objects to Dashboards
• Acing Accessibility with Tableau
• Synthesizing Data through a Tableau Story
• Enhancing Visualizations with Actions
• Part 4: Showcasing Your Data in the Tableau Cloud
• Chapter 11: Collaboration and Publishing with Tableau Cloud
• Comparing the Desktop to the Cloud
• Strolling through the Tableau Cloud Experience
• Evaluating Personal Features in Tableau Cloud
• Sharing Experiences and Collaborating with Others
• Chapter 12: Administration in Tableau Cloud
• Noting How Tableau Server and Tableau Cloud Differ
• Setting Up Your Tableau Cloud Site for Success
• Administrative Functionality in Tableau Cloud
• Seeking Tableau Cloud Settings
• Part 5: The Part of Tens
• Chapter 13: Ten Tableau Must-Know Function Types
• Number Functions
• String Functions
• Date Functions
• Type Conversion
• Logical Functions
• Aggregate Functions
• Pass-Through Functions (RAWSQL)
• User Functions
• Table Calculation Functions
• Spatial Functions
• Predictive Modeling Functions
• Chapter 14: Ten Helpful Tableau Resources
• Tableau Free Trials
• Tableau Training
• Tableau Help Documentation
• Tableau Resource Gallery
• Tableau Community
• Tableau Newsroom
• Tableau Academic Programs
• Tableau Templates and Dashboards
• Tableau Accelerators
• Tableau YouTube Channel
• Index
• About the Author
• Connect with Dummies
• End User License Agreement