Efnisyfirlit

• Cover
• Half Title
• Title
• Copyright
• Contents
• List of case studies
• List of innovations in sustainability
• Preface
• Companion website information
• 1 Tourism today: Why is it a global phenomenon embracing all our lives?
• Introduction
• Travel and sustainability
• Case Study 1.1 The Maldives, tourism and sea level change
• Innovation in Sustainability 1.1 Sustainability as a philosophy to transform the impact of travel and tourism
• Case Study 1.2 Water equity issues and sustainability in the developing world
• Why study tourism? Is it just about enjoyment and holidays?
• The leisure society
• The internet and social media
• Concepts: Tourism, the tourist and travel
• An organizing framework for the analysis of tourism
• The tour, holidays, leisure time and the destination
• Measuring tourism
• The growth of global tourism and volatility in demand
• Case Study 1.3 Terrorism and its impact on global tourism: Managing for crises and destination resilience
• New forces affecting tourism: Globalization, inequality and the developed and developing world
• Case Study 1.4 Tourism and poverty alleviation
• A framework for the book
• Tourism and management as a focus for the book
• Managing tourism demand and supply: The perennial management challenge for tourism organizations
• The tourism supply chain
• Managing the tourism sector
• Disruptive innovations and technologies in tourism: A game changer for consumers and businesses?
• 2 Tourism: Its origins, growth and future
• Introduction
• Tourism in classical times
• The Middle Ages
• The Renaissance and Reformation
• The European Grand Tour
• Case Study 2.1 Changing patterns of spa development as a form of tourism
• Tourism and the coast: Transition from spas to the seaside resort
• Tourism in the Edwardian and inter-war years
• Post-war tourism: Towards international mass tourism
• The future of tourism
• Case Study 2.2 Emerging outbound markets: The BRIC and MINT economies
• The future for tourism growth: Asia-Pacific as the powerhouse of global tourism?
• Space tourism
• Conclusion
• 3 Demand: Why do people engage in tourism?
• Introduction
• What is tourism demand?
• The motivation dichotomy: Why do people go on holiday?
• Intrinsic and extrinsic motivation
• Case Study 3.1 Volunteer tourism
• Maslow’s hierarchy model and tourist motivation
• The tourism tradition of motivation studies: Classifying and understanding tourist motives
• Consumer behaviour and tourism
• Gender and ethnicity
• Case Study 3.2 The emergence of ecotourism markets in Brazil
• Psychographic segmentation
• Purchasing a holiday
• Case Study 3.3 Medical tourism – a new growth area for tourism?
• The tourist image of products and places
• Innovation in Sustainability 3.1 Repositioning a resort to address mass tourism demand – Calvià, Mallorca
• The future of tourism demand
• Case Study 3.4 Emergent forms of tourism demand – dementia and tourism
• Conclusion
• 4 Transporting the tourist I: Surface transport
• Introduction
• Transport, tourism and the tour
• Policy issues in tourist transport
• Case Study 4.1 Innovation in coach travel – Stagecoach’s megabus.com
• Land-based transport
• The car and tourist travel
• Cycling
• The UK’s national cycle network
• Innovation in Sustainability 4.1 Slow travel
• Coach and bus travel
• Rail travel
• Water-based transport
• Case Study 4.2 Tourist travel by rail – the Trans-Siberian Railway
• Cruises
• Ferries
• Inland waterways
• Managing land- and surface-based tourist transport
• Innovation in Sustainability 4.2 Monitoring and reducing carbon consumption in tourism
• 5 Transporting the tourist II: The aviation sector
• Introduction
• The role of the airport as a tourist terminal facility
• What is an airport and how is it operated?
• The international airline industry
• Trends in the airline industry in the new millennium
• Managing the airline industry
• Case Study 5.1 The use of taxation to limit travel behaviour: Air passenger duty in the UK
• Case Study 5.2 The performance and competitiveness of Chinese airlines
• Regulating international air transport
• Airline marketing: Its role and recent innovations
• How airlines use marketing functions
• The low-cost carriers: Aligning service provision to demand
• Case Study 5.3 The low-cost carrier: The Southwest phenomenon
• Low-cost carriers in Europe
• Airline marketing and developing client relationships: Frequent flyer programmes and alliances
• In-flight catering: A marketing opportunity?
• Future trends
• Conclusion
• The future of tourist travel and transport
• 6 Accommodation and hospitality services
• Introduction
• The hospitality sector
• The accommodation sector
• The accommodation sector as a global phenomenon and operational issues
• The characteristics of the accommodation industry
• The management and development of the accommodation sector
• Types of tourist accommodation
• Serviced accommodation sector: Hotels
• Case Study 6.1 Spa hotel development in Australia
• Case Study 6.2 The Chinese hotel sector
• The boutique hotel
• Budget accommodation and hotels
• The non-serviced accommodation sector
• The caravan and motor home sector
• Other issues for the accommodation sector
• Eating out
• Food festivals
• Environmental issues
• Innovation in Sustainability 6.1 Scandic Hotels and environmental issues – a pioneer in sustainable business practices
• Human resources issues
• Conclusion
• 7 Tour operating and travel retailing
• Introduction
• The tour operator
• Economics of tour operation: Managing for profit
• Tour operating business performance
• Regulating tour operating
• The European holiday market
• ATOL trends
• How do these companies compete for business?
• Consumer trends affecting the future of tour operating
• Innovation in Sustainability 7.1 Corporate Social Responsibility and tour operators
• Demographic factors
• Consumer issues in tour operating
• Case Study 7.1 New technology and the holiday rep
• Marketing and planning the holiday: The holiday brochure
• Case Study 7.2 Thomas Cook’s Let’s Go! integrated marketing campaign in 2013/2014
• Travel agents
• The evolution of travel agents
• Characteristics of travel agents
• The organization of travel agents
• Business travel
• Travel agents and information communication technology
• Social networking and tourism
• The future of travel retailing
• Case Study 7.3 TripAdvisor, eWoM and the rise of internet ratings of tourism products and services
• Conclusion
• 8 Visitor attractions and events
• Introduction
• Case Study 8.1 Events as attractions
• Attractions, events and tourism: A symbiotic relationship?
• Case Study 8.2 When management and planning fail: The tourism impact and legacy of the Rio Olympiad
• Classifying visitor attractions
• The events industry classified
• Visitor attractions in the UK: Recent trends and patterns
• Visitor attractions: Product considerations
• Attractions as a leisure product
• Visitor attractions and the product life cycle
• Visitor attractions and the visitor experience
• The visitor experience at attractions: Key influences
• Managing the visitor experience: Potential and prospects
• Innovation in Sustainability 8.1 The greening of meetings and events
• The future for visitor attraction management
• Product development and innovation
• Marketing and promotion
• Revenue generation and funding
• Education and training
• Community and public sector intervention
• Conclusion
• 9 The management of tourism
• Introduction
• Managing tourism businesses: Key principles
• The purpose of management in tourism organizations
• What do tourism managers manage?
• Marketing tourism as a management function
• The marketing mix
• Managing operational issues in tourism businesses
• Managing seasonality
• Managing service provision: Human resource issues and service delivery
• Service provision in tourism: A perennial management challenge?
• Case Study 9.1 The evolution of research on services marketing
• Developing and managing tourism ventures in the small business sector
• Case Study 9.2 The Disney model of customer care
• Tourism and innovation
• Challenges for tourism managers
• How and why does innovation occur and what is its significance in tourism?
• Tourism management in action: Designing and developing a visitor attraction
• Case Study 9.3 A feasibility study for a new tourism attraction: The scope and range of issues
• Conclusion
• 10 The public sector and tourism
• Introduction
• Governments and tourism
• Why governments intervene in the tourism sector
• Government intervention and tourism performance
• Tourism policy
• Case Study 10.1 Destination Management Organizations and tourism
• How government organizations influence tourism
• Planning and tourism
• Does tourism planning exist?
• Innovation in Sustainability 10.1 Championing sustainability in practice – the Global Sustainable Tourism Council (GSTC)
• The planning process for tourism
• Government tourism strategies
• The public sector marketing of tourism
• Innovation in Sustainability 10.2 Developing a country-based approach to sustainable tourism management
• The future of the public sector in the management of tourism
• 11 Managing the visitor and their impacts
• Introduction
• The geography of tourism: Its application to impact analysis
• European tourism: Trends and patterns
• The geography of European tourism based on air transport: Key trends and impacts
• Analysing the impact of tourism
• The economic impact of tourism
• Constructing the economic impact of tourism
• Social and cultural impacts of tourism
• Tourism and the environment
• The tourism industry response
• Visitor management
• Innovation in Sustainability 11.1 Getting tourists out of their cars onto public transport – the experience of New Forest National Park, UK
• Case Study 11.1 The challenge of managing tourism growth: The case of Vietnam
• Case Study 11.2 Managing the tourist impact in Venice
• Future issues for visitor management
• 12 The future of tourism: Post tourism?
• Introduction
• The spread of tourism
• The snowball and amoeba concepts in tourism
• Case Study 12.1 The tourism strategy of Turkey to 2023
• Understanding the future of tourism
• Case Study 12.2 BREXIT and tourism
• The pressures for tourism to change
• An ageing travelling public
• New social trends
• New outbound markets
• Crises and disasters in tourism
• Crises in tourism and business response: A management challenge?
• Technology and tourism
• Climate change, tourism and the environment: Its impact on future tourism trends
• New business trends
• Limiting tourism: The beginning of the end?
• Towards a new tourism management concept: Managed tourism
• Index