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• Half-title
• Title
• Copyright
• Contents
• Foreword
• Introduction
• The Structure of this Book
• A Manifesto for Higher Learning in Design8 Foreword
• 01: Why Research?
• Problematizing Design
• Design Research
• Critical Thinking and Critical Reflection
• Terms of Reference
• The Design Cycle
• Thinking Differently
• Design and Education
• Analysis to Synthesis
• Case Study 01: Delugional Games
• Case Study 02: Blackdora: A Type Hybrid
• 02: Design Literacy
• Invisible Systems
• Visual Meaning
• Reading a Text
• Principles of Gestalt
• Case Study 03: Visual Grammar
• 03: Analysis and Proposition
• Research and Design
• Defining the Project
• The Research Context
• The Research Question
• The Research Methodology
• Safety in Numbers
• Claim and Evidence
• Evaluating the Design of Objects
• Case Study 04: Emotionally Vague
• Case Study 05: Message as Flux
• Case Study 06: Memorial
• 04: Visual Comparisons
• Looking Closer
• Qualitative and Quantitative Analysis
• Make More Mistakes
• Case Study 07: Ticket, Value, Meaning
• Case Study 08: Floorspace
• 05: Theory in Practice
• Engaging with Visual Research
• Structuralism and Semiotics
• Connotation and Denotation
• Familiarity Counts
• Birds of a Feather
• The Designer as Author
• Case Study 09: Teaching Typographic Design
• Case Study 10: Graphics in Control
• 06: Audience and Message
• Defining Audience
• Are You Receiving Me?
• Post/Modernity
• Poststructuralism
• Distant Relatives
• Audience-Centred Graphic Design
• Case Study 11: England’s Burning
• Case Study 12: The English Difference
• Case Study 13: Dynamic Brand Identity
• 07: Process and Materials
• Practical Considerations
• Materials and Materiality
• Affordance
• Rubbish Theory
• Art and Craft
• Form Follows Technology
• The Production Process
• Case Study 14: Mapping Family History
• Case Study 15: Stencil Action
• Case Study 16: Lost and Found
• 08: Synthesis
• Visualizing Research as Subject
• Research and Development
• Design and Politics
• The Designer’s Voice
• Creative Solutions
• Case Study 17: Biography: The Third Truth
• Case Study 18: The Responsive City
• Case Study 19: A Transferable Research Method
• 09: Key Concepts
• Key Concepts arranged in alphabetical order
• Appendices
• Further Reading
• Index
• Acknowledgements